9 On the Line WINNING THE BRAND NAME GAME IN YOUR CAFETERIA. When brands achieve name recognition, they win. A trusted brand name, along with its quality and history can strengthen your reputation, and for a lot of parents this trust carries over to your school cafeteria. 80% of parents believe the use of certain brands assures increased quality and healthiness in school lunches.¹ 47% are unaware of the brands being used in their child’s school cafeteria.¹ Tyson Brands are at the top of the list, year after year. Brands that would increase the likelihood of child eating lunch at school (unaided)¹ YET... #1 #3 The Tyson® brand offers our K-12 School partners an extensive line of poultry products that fit the needs of any school searching for the perfect balance of quality and price point. Since the 1940s Tyson has focused on the poultry industry leading with innovation, consistency, and trust. Jimmy Dean® is America’s #1 brand of breakfast sausage and sticks. Give your students home- cooked flavor from pork sausage links and patties packed with full flavor and premium ingredients. Our individually-wrapped Jimmy Dean Breakfast Sticks provide a hearty breakfast for students on- the-go.